Heathrow Airport

Overview
Heathrow is Europe’s busiest international airport and gateway to the UK, connecting to 194 destinations worldwide in 82 countries. In 2016, the airport carried 75.7 million passengers and was awarded the 2016 Skytrax Global Airport’s ‘Best Airport in Western Europe’ for a second year running. With a business profile of 34%, and 68.4 million ABC1 passengers, Heathrow boasts an impressive audience of business and upmarket leisure passengers, providing an ideal environment for delivering the power of influence. Heathrow’s business travellers are financially astute – over a quarter have savings and investments of over £250,000 – and tech-savvy – 91% own a smartphone and 73% a tablet.
Sources: Heathrow 2016; JCDecaux Business Traveller 3 2015
TOTAL PASSENGERS: 77.1 million per year
DESTINATIONS: 185
DWELL TIME: 165 mins
TOP DESTINATIONS: New York (JF Kennedy), Dubai, Dublin, Amsterdam, Hong Kong
Source: Heathrow 2017
Terminals
Passenger Profiles
Gender
Residency
56

Male

56%

44

Female

44%

43

UK

43%

57

Foreign

57%

Source: Heathrow 2017
Passenger Details
Passenger Numbers
UK
6%
Other EU
34%
Rest of Europe
8%
North America
23%
Central & South America
2%
Africa & Middle East
13%
Asia
13%
Australasia
1%
14-17
1%
18-24
16%
25-34
28%
35-44
22%
45-54
18%
55+
15%
Business
34%
Leisure
66%
AB
56%
C1
34%
C2
6%
DE
3%
Source: Heathrow 2017
YearMonthPassengers
2016July 7,443,928
2016August 7,338,853
2016September 6,792,807
2016October 6,480,588
2016November 5,721,133
2016December 6,163,449
2017January 5,730,750
2017February 5,266,631
2017March 6,157,354
2017April 6,731,652
2017May 6,472,171 
2017June 6,758,162
TOTAL 77,057,478

Source: Heathrow 2017

Destinations
Heathrow is the only UK airport to provide direct flights to all of the BRIC (Brazil, Russia, India, and China) nations, and only UK airport to offer direct flights to key BRIC destinations Shanghai, Mumbai and Sao Paulo. Passenger increase of emerging markets in the Middle East (+16.9%) and Asia (+3.2%) have acted as strong driver of Heathrow’s record 2016 year of 76 million people.

Source: Heathrow 2016; 2017; TRBUSINESS 2016

Airlines
Retailers
Winner of the prestigious SkyTrax World’s Best Airport for Shopping award in 2016 for the seventh year in a row, Heathrow offers an unparalleled retail experience. With more than 340 retail and catering outlets, including premium brands such as Mulberry and Gucci as well as high street favourites Zara and Cath Kidston, Heathrow truly sets the benchmark for airport retail. Heathrow has achieved its best ever quarterly “Airport service quality” passenger satisfaction scores for services including retail areas and pop-ups. Following a year of investments in improving services at the UK hub airport, a record 84% of passengers, 15.3 million, rated their Heathrow experience as either “excellent” or “very good” in last quarter of 2016.
Source: Heathrow 2016; The Observer 2013; LuxuryDaily 2016; Duty Free News International 2017
Click here to visit the Heathrow Airport website.